The majority of Twitter users worldwide are age 35 or older, and young adults ages (18-24) make up only 10.6 percent of the Twitter population in the U.S., according to an analysis by comScore blogger Sarah Radwanick.
Radwanick analyzed February data and concluding that younger users are not the driving force behind Twitter’s popularity.
“It is the 25-54 year old crowd that is actually driving the [Twitter] trend,” Radwanick said on her blog. “More specifically, 45-54 year olds are 36 percent more likely than average to visit Twitter, making them the highest indexing age group, followed by 25-34 year olds, who are 30percent more likely.”
In a recent blog post, Radawanick said the number of February Twitter users worldwide had grown to 10 million, up 700 percent vs. a year ago, while the number of Tweeters in the US reached four million, up more than 1,000 percent from a year ago.
According to Nielsen Online, Twitter experienced 1,382 percent year-over-year growth in February 2009, with total unique visitors increasing from 475,000 in February 2008 to 7 million last month. Way to go, microblogging.
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Filed under: Digital media, statistics, Twitter, Twitter users
